St. Petersburg, FL, USA – January 19, 2025 – United Autosports, one of the world’s leading endurance racing teams, today announced a strategic partnership with ID8 Global, naming the company as its Official AI Technology Partner. The collaboration brings advanced artificial intelligence capabilities into elite motorsport competition, supporting performance, operational intelligence, and data-driven decision-making across multiple international racing series. Read more at id8-global.com/uas.
Under the agreement, ID8 Global will serve as United Autosports’ exclusive AI technology partner across select championships, including the IMSA WeatherTech SportsCar Championship, Asian Le Mans Series, and European Le Mans Series. The partnership includes integrated branding on cars and driver race suits, collaborative marketing initiatives, and the delivery of AI-driven services designed to support the team’s competitive and operational objectives.
Jeff Austin, CEO of ID8 Global, said: “United Autosports operates at the highest level of endurance racing, where precision, speed, and decision-making are critical. ID8 Global was built to help organizations turn complex data into real-time intelligence. Partnering with United Autosports allows us to demonstrate how our solution can deliver meaningful impact in one of the most demanding environments in the world.”
United Autosports has established itself as a global force in endurance racing, competing and winning across premier international series with a reputation for technical excellence and innovation.
Richard Dean, CEO and Team Principal of United Autosports, said: “At United Autosports, we have always believed that staying competitive means staying at the front of development. Endurance racing rewards teams who embrace new technology, challenge convention, and continuously evolve. This partnership with ID8 Global allows us to do exactly that. They understand our environment, our demands, and our ambition to win.”
The partnership will be activated throughout the racing calendar with joint announcements, digital content, and on-site engagements, highlighting the intersection of artificial intelligence, engineering, and elite motorsport performance.
About United Autosports
United Autosports is a globally recognized endurance racing team competing in premier international championships including the IMSA WeatherTech SportsCar Championship, Asian Le Mans Series, and European Le Mans Series. Known for championship-winning performances, technical excellence, and innovation, United Autosports operates at the forefront of professional motorsport. Website: www.unitedautosports.com
Media Contact
Lee Brown, Marketing & Brand Manager, United Autosports
Email: lee.brown@unitedautosports.com
Phone: (+44) 7508 710066
About ID8 Global
ID8 Global is an AI technology company formed through a strategic partnership between Cyferd and Jabil. The company delivers secure, scalable, and enterprise-grade artificial intelligence solutions designed to support intelligent decision-making in complex, data-intensive environments across industries. Website: www.id8-global.com
Media Contact
Rachel Kent, Marketing Manager, ID8 Global
Email: rachel.kent@id8-global.com
Phone: (+1) 518-669-3550